What is this newsletter about?
Feed Me is written by Emily Sundberg. Her newsletter is primarily focused on our shared culture through the lens of business. How the forces driving business interests effect the evolution of our culture and vice versa. Main areas of focus are usually; tech, startups / venture, fashion and politics. But Emily takes a very specific and unique approach, which is sharing things to you as someone in the trenches reporting back from her own anecdotes as well as from her well-placed friends in the field as well. Her perspective focus on current events through lived experience rather than more common broad takes perspectives on subjects. The net result is this feeling of a network of frontline perspectives and voices that you get to tap into.
She is very particular both about the topics she covers as well as the specific element of the topic thats interesting to her, which she believes could be interesting to you too. A particular aspect is often around the psychology of our culture based on where we're putting our money.
Why its worth your time
Emily is your awesome childhood friend that is effortlessly working at all these companies in NY and meeting incredible people, but is sardonic enough to have never let it get to her head. She will always be down to earth with you and whatsapp you the latest and craziest of whats happening and what her friends are seeing and saying.
This is the testament to her writing skill, that she can give you this feeling even though you've never actually spoken to her. Its a style "Often imitated never duplicated".
Th specific vantage point that Emily has and her ability to give you dispatches from the field are a fantastic way to get 'solid takes' as Emily would say as you rush about your work week. The frankness and friend style of her writing are like that little sanity break when your actual friends text you and you remember there is a world outside of the madness of your industry.
Where to dip your toes in
A great starting article is The machine in the garden. It's a meta piece about writing and what one writer sees when they step outside of the whirlwind of their industry for a moment to look at it from the outside. Something each of us should do in our own industry from time to time. The focus is on whats happening due to monetization at scale coming to writing from platforms like substack which Emily publishes on.
Full details on Emily
The Feed Me blog: https://www.readfeedme.com/
Emily on X: https://x.com/Emily_Sundberg
Emiy on Instagram (though she's not really there): https://www.instagram.com/emilysundberg/
Her documentary: https://www.gardinersislandfilm.com/
